Content is king, but what's better than that is video content. But there's a secret to that. You must start with a content calendar. That is very important because it will allow you to consider specific dates, events, and holidays that might impact your videos. The main idea is to create a lot of videos in one batch, so you can stay consistent and show up every time.
The more show you up, the more people will recognize you and you will stay top of mind. Consistency is key, but more important is your ability to create a content calendar that stays true to your message, your brand, events, and everything that you would like people to consider you for in the foreseen short-term future.
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