So if you're anything like me, you're going to have a love/hate relationship with social media. I mean, there's a lot to love. You know, you get to reach thousands of people for free or for minimal cost, and you get to learn about people, and you get to be part of groups and communities that you didn't have access before. But at the same time, you have to be online and be consistent online. And there's just so much you can do with your own time. And there's so many things to do for an entrepreneur, that adding social media to the mix every day could be exhausting. So the way that I solve that problem, the way that I approach it is by creating a batch of content, a lot of content at one time, and feeding the social media platforms. And I was going to say the monster, because I usually call it, feed the monster, feed the monster, feed the machine. You have to feed the machine on a consistent basis, and you want to be consistent, because even when life happens, you still have to show up. So think about it, when you watch TV shows, they don't just film one episode, and then they post it, and then they wait to see if you like it, and then they film it again, and then they post another one. That's not the way they work. The way they do it is that they filmed the whole episode, the whole series of episodes at once, and then they send it to the editing room, and they create consistency in video creation for you to watch, because they know, and they want you to be addicted to their content. In essence, what you have to do as an entrepreneur and as a business owner is translate those concepts and apply them to your business. But I understand that video creation could be totally intimidating, because sometimes you don't even know where to start. And a good place to start is by visiting to our website, because we actually created a system and a product, and a whole lot of amazingness to help you through this process of making sure that you are consistently online appearing, even when life happens. You want to know where to go? Visit us at ForProductions.com/Workshops, and get your tickets today.
I believe that every person in this planet has a mission, a message, and a purpose, and it is your job to serve as many people as you can possibly serve with that gift. Our job and our mission is to help you reach as many people as you can reach with the power of video because video is the most powerful medium we have nowadays to make an impact, to influence, to change the world.
So if you're ready to leverage the power of video on your business and you want to do it in a powerful way, I'm going to invite you to our workshop, Game Plan for Game Changers, where we will have an explosion of ideas and strategies that will connect the dots between your marketing, your story, your values, your message, and your solutions for your audience. This is an amazing space where you get to have a focus group kind of scenario and you get to bounce ideas back and forth from people that are potentially your clients, people that are there to support you in your journey.
For more information, visit us at www.ForProductions.com/Workshops and get your tickets today.
What is evergreen content and why should you care? Okay, the answer is super simple. Evergreen content is content that you get to use over and over and over again because the information in the video is not going to get dated very, very fast. And why is that important? Because if you create a lot of this video content, you are going to get a lot of return on investment on that video because you work once and that video will give you and give you and give you and give you. You can post it everywhere. You can put it in your website, you can put it in your blog, you can put it in Facebook, LinkedIn, Instagram, YouTube, every platform imaginable. And it will always be true to you on your business. Here's an idea. Start creating evergreen content. You have no idea where to start? No problem. We've got you covered. You can go to our workshop, Game Plan for Game Changers, and start your process there. You'll find everything you need so you can build your video marketing campaigns with intention and clarity of purpose and everything that you need to make video effortlessly. You want to know where? Go to ForProductions.com/workshops and get your tickets today.